{"id":162067,"date":"2019-09-12T10:09:19","date_gmt":"2019-09-12T08:09:19","guid":{"rendered":"https:\/\/virtualdesk.es\/nuevos-valores-impulsan-innovacion-digital\/"},"modified":"2026-05-04T13:06:03","modified_gmt":"2026-05-04T12:06:03","slug":"nuevos-valores-impulsan-innovacion-digital","status":"publish","type":"post","link":"https:\/\/virtualdesk.es\/en\/nuevos-valores-impulsan-innovacion-digital\/","title":{"rendered":"Los nuevos valores empresariales impulsan la innovaci\u00f3n digital"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;58705&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<h2>Nuevos valores digitales impulsan la innovaci\u00f3n digital<\/h2>\n<p>Estamos viviendo un cambio de paradigma. Un proceso de evoluci\u00f3n en el que muchas actuaciones y comportamientos que antes cre\u00edamos correctos se est\u00e1n poniendo en entredicho y est\u00e1n siendo sustituidos por nuevas actitudes y aspiraciones.<\/p>\n<p>El mundo empresarial es uno de los que se est\u00e1n viendo sacudidos por esta crisis de valores. Desde los empleados hasta los directivos, todos reclaman la necesidad de convertir a las compa\u00f1\u00edas en \u00e1mbitos donde primen la transparencia, el bienestar, la sostenibilidad, la diversidad o la cooperaci\u00f3n.<\/p>\n<p>La tecnolog\u00eda digital puede ser una excelente aliada para contribuir a la instauraci\u00f3n de estos ideales en la empresa y en la sociedad. Gracias a tecnolog\u00edas como el Big Data o la Inteligencia Artificial<em>\u00a0<\/em>es <strong>posible utilizar los datos para tener un conocimiento completo de la situaci\u00f3n actual <\/strong>y poder <strong>tomar las decisiones m\u00e1s adecuadas para avanzar hacia el paradigma futuro<\/strong>.<\/p>\n<h3>Transparencia, bienestar, sostenibilidad, diversidad, cooperaci\u00f3n<\/h3>\n<p>En el caso de la <strong>transparencia<\/strong>, las <a href=\"https:\/\/virtualdesk.es\/casos-de-exito\/sociosanitario\/coruna\/\">instituciones p\u00fablicas<\/a> pueden , por ejemplo, \u201cabrir\u201d sus datos para dar informaci\u00f3n sobre sus actividades, ampliar sus canales de comunicaci\u00f3n con los ciudadanos y as\u00ed lograr que se sientan parte implicada y que su confianza crezca.<\/p>\n<p>Estos beneficios tambi\u00e9n favorecen a l<strong>as compa\u00f1\u00edas<\/strong> que apuestan por la tecnolog\u00eda para fomentar su transparencia, que ven como sus trabajadores aumentan su implicaci\u00f3n y sienten los logros de la empresa como suyos propios. Su motivaci\u00f3n se multiplica al hacerles part\u00edcipes de las iniciativas y de sus resultados.<\/p>\n<p>El <strong>bienestar laboral<\/strong> es otro de los grandes objetivos de este nuevo paradigma empresarial. Para alcanzarlo, es imprescindible conocer las circunstancias de los empleados y su sentir general. Sobre todo en las organizaciones con una gran plantilla, la utilizaci\u00f3n de <a href=\"https:\/\/virtualdesk.es\/casos-de-exito\/transformacion-digital\/bankinter\/\">soluciones digitales<\/a> capaces de recoger y analizar grandes cantidades de datos hace posible una percepci\u00f3n m\u00e1s profunda de los trabajadores y la toma de decisiones inmediatas encaminadas a mejorar su satisfacci\u00f3n.<\/p>\n<p>Y as\u00ed con cada uno de los nuevos prop\u00f3sitos\u2026 Lo que est\u00e1n haciendo las TIC m\u00e1s avanzadas es <strong>dar respuesta a las inquietudes \u00e9ticas de las personas y de las empresas<\/strong>. De esta forma, podr\u00eda decirse, que existe una relaci\u00f3n simbi\u00f3tica entre los ideales y la innovaci\u00f3n digital: son los <strong>nuevos valores<\/strong> los que <strong>est\u00e1n impulsando<\/strong> una mayor investigaci\u00f3n y desarrollo de los sistemas tecnol\u00f3gicos<strong>, <\/strong>pero a su vez son las <strong>tecnolog\u00edas,<\/strong> las que est\u00e1n <strong>ayudando a implantar y consolidar esos nuevos valores.<\/strong><\/p>\n<p>La <strong>transformaci\u00f3n \u00e9tica<\/strong> est\u00e1 marcha y va estrechamente <strong>ligada a la innovaci\u00f3n digital<\/strong>. En este camino, existen <a href=\"http:\/\/www.virtualdesk.es\">empresas<\/a> que llevan la delantera y se han <strong>especializado en los procedimientos de transformaci\u00f3n digital. <\/strong>Contar con su <strong>asesoramiento<\/strong> es la forma m\u00e1s eficaz de formar parte del <strong>nuevo modelo \u00e9tico y empresarial<\/strong> que se abre ante nosotros.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>La transformaci\u00f3n \u00e9tica est\u00e1 marcha y va estrechamente ligada a la innovaci\u00f3n digital, excelente aliada de los nuevos valores en la empresa y la sociedad.<\/p>\n","protected":false},"author":1,"featured_media":58705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[317],"tags":[129,128,113],"class_list":["post-162067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-virtualdesk-en","tag-comunidades-autonomas","tag-digitalizacion","tag-transformacion-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Los nuevos valores empresariales impulsan la innovaci\u00f3n digital<\/title>\n<meta name=\"description\" content=\"La transformaci\u00f3n \u00e9tica est\u00e1 marcha y va estrechamente ligada a la innovaci\u00f3n digital, excelente aliada de los nuevos valores en la empresa y la sociedad.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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